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Taylor Gasdia
Lead Content & AI Marketing Manager
Taylor Gasdia is the Lead Content & AI Marketing Manager at Artera. With nearly 10 years of experience in the B2B health space, she excels in crafting and managing high-impact content that drives demand, and now leads the integration of artificial intelligence into marketing strategies and workflows. Before joining Artera, Taylor held marketing roles at naviHealth (now Optum Home & Community, part of UnitedHealth Group) and the American Telemedicine Association. Taylor graduated at the University of Maryland, College Park, where she earned her Bachelor’s degree in Communications with a focus on Public Relations.
Voice AI has moved from novelty to necessity in healthcare. Patients expect to reach you the way they reach everyone...
An access director at a multi-location specialty group counts the same number every Monday: how many patients called over the...
Front offices are carrying more than they can hold. Call volume keeps climbing while the people who answer those calls...
Artera Co-Founder & CEO Guillaume de Zwirek recently joined host Sandy Vance on The AI at ViVE Podcast, published by...
What does it actually take to be an agentic AI company – not as a label on a pitch deck,...
Trust isn’t claimed. It’s earned – one patient interaction at a time. The recognition we value most is the kind...
Voice AI is no longer experimental in specialty patient access. Practices across the country are piloting it, deploying it, and...
Artera co-founder and CEO Guillaume de Zwirek recently joined Matt Fischer on the Healthcare De Jure podcast for a conversation...
Artera is an agentic AI company strengthening how healthcare providers communicate with and care for patients. We didn’t pivot into...
At a Glance: Importance of Patient Segmentation in Healthcare: Patient segmentation allows healthcare organizations to tailor care delivery and policies...
The healthcare industry is standing at the precipice of a new frontier: the agentic era. As patient expectations for instant,...
What is first call resolution in healthcare? First Call Resolution (FCR) in healthcare is the percentage of patient phone inquiries...