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At Esperanza Health Centers, data is a significant piece of their patient communications strategy. As an Artera Analytics Plus and Self Service Analytics user, Esperanza has the ability to sift through detailed reports and insights that enable them to make data-driven decisions, helping them tailor campaigns and messaging that resonates better with specific patient populations.

As a result, they increased their NPS scores by 58% and now have a 90.2% appointment reach, which is well above the Artera benchmark.